Home > Our Methodology

The Evidence Behind Our Numbers

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Morgan & Mallet, a luxury household staffing agency, publishes figures from its own records. Those records are our candidate database, the job briefs families give us, the placements we make and weekly interviews with our team. This page covers our methodology, which includes where each internal figure we publish comes from, what it counts and what it doesn’t.

What are Morgan & Mallet's key figures?

These are the figures we use the most on our website, as well as what each figure counts and where it comes from.

FigureWhat it countsSource
200,000+Candidates registered in our database since 2015Candidate database, October 2026
50,300+Of those, candidates we have vettedCandidate database, October 2026
450,000+Applications made since 2016Candidate database, June 2026
124Nationalities in our candidate databaseCandidate database, June 2026
90+Languages our candidates speakCandidate database, June 2026
70Countries we have recruited inJob briefs, 2021 to 2026
120+US cities and towns we have recruited inJob briefs, 2022 to 2026
100Different roles we have recruited forJob briefs, 2021 to 2026
2015The year Morgan & Mallet was foundedCompany records

If you find that any of the pages on our site have a different number, please trust this table, and let us know.

Which roles does Morgan & Mallet recruit for?

Morgan & Mallet, a luxury household staffing agency, places nannies, housekeepers, butlers, private chefs, house managers, estate managers, personal assistants and chauffeurs for high-net-worth households across the US and worldwide.

We also recruit governesses, domestic couples, caregivers, maternity nurses, night nurses and family office staff, among 100 roles in total. The figures that are on this page cover all these roles.

How many candidates does Morgan & Mallet have?

As of October 2026, Morgan & Mallet has over 200,000 candidates registered in its database, and over 50,300 of them are vetted.

Registered means someone has applied to us and is in our database. Not everyone who registers is vetted. The 200,000 is a running total since 2015, so not everyone in it is still looking for work.

Vetted means a recruiter has read their resume, interviewed them and checked their references. We only ever put vetted candidates forward to a family. You can see each step in our recruitment process.

Where does Morgan & Mallet's data come from?

All of Morgan & Mallet’s figures come from our own records. We don’t buy data, and we don’t use anyone else’s surveys. There are five sources:

  • Our candidate database. It holds each candidate’s role, experience, languages and nationality, recorded since 2015 in the recruitment system we built ourselves. It also holds over 450,000 applications made since 2016 (one candidate can apply for several roles).
  • Job briefs. Every search a family asks us to run, recorded since 2022.
  • Placements. Every placement we make, counted from our placement-fee invoices.
  • Interviews. Weekly interviews recorded with our founders and recruiters (see below).
  • Hiring requests. Every request to hire staff that a family sends us, either via the form which is on our website or by phone, WhatsApp or email, which has been recorded in our system. What this shows is which roles families ask about before we start a search. Not every request we have turns into a job brief.

How does Morgan & Mallet count placements?

Morgan & Mallet counts placements from its placement-fee invoices. We send an invoice every time we place someone with a family, so a search where a hire didn’t happen can never be counted as a placement.

Where do Morgan & Mallet's salary figures come from?

Morgan & Mallet’s salary ranges are the salaries families agreed to pay when we made placements between January 2024 and October 2025. We publish them in our 2025/26 Household Staff Salaries Annual Report.

They are real agreed salaries, quoted gross (before tax), not figures from job adverts or what candidates asked for. They show what the private households we recruit for pay, not the national average for that job title. Salaries paid in other currencies are converted to US dollars at 2025 average exchange rates.

What is a job brief? Is it the same as a hire?

A job brief is one search that a family or family office asks Morgan & Mallet to conduct for one role. It is not the same as a hire. Some searches end in a placement, some are filled another way and some are cancelled. So figures about job briefs show what families ask for, not who was hired.

Some searches are advertised twice, in English and in French. Where we give a number of job briefs, it counts adverts, so the number of separate searches can be up to a fifth lower. Percentages change very little.

What does “applications per advert” mean?

Some of our pages say how many applications a role gets, for example 45 applications per Dubai housekeeper advert. We work this out by dividing the total number of applications by the number of adverts that received at least one.

Where a page says “applications per search”, it is using the same calculation. Because some searches are advertised twice, in English and in French, the number of applications per search can be higher.

Where do the quotes on Morgan & Mallet's site come from?

Most of the quotes on our site come from interviews. Every week since July 2025, Ben Washington, our Content Manager, has interviewed our founders, Morgan Richez and Laurine Mallet, and our recruiters about the families and staff they work with. Since July 2025 we have recorded more than 50 of these interviews. Every interview is recorded and transcribed, and some become episodes of our podcast. Some of our recruiters have also answered our questions in writing.

Everyone we interview knows their words could be published. When we quote someone, we use their own words. We only take out filler words and fix grammar, and anything we add to make the meaning clear goes in [square brackets]. We never write quotes for anyone.

How were Morgan & Mallet's reports made?

Each of our reports is built from the records described on this page:

Does Morgan & Mallet's data represent all household staff?

No. Morgan & Mallet’s data describes the households we recruit for and the people who apply to us. Most of them are high-net-worth and ultra-high-net-worth families in the US, the UK, Europe and the Middle East. So our figures show a certain part of the market, not every household worker.

Government job statistics don’t count roles like butlers or estate managers separately, so figures like ours are hard to find anywhere else. Where a government figure does exist, we check ours against it. For example, 86% of US maids and housekeepers are women (US Bureau of Labor Statistics, 2025), and so are 85% of the housekeepers in our candidate database (profiles created since 2022). For chefs, 26% of US chefs and head cooks are women (US Bureau of Labor Statistics, 2025), and so are 22% of the private chefs in our candidate database. The government groups also include hotel, restaurant and commercial workers, so these are sense checks rather than like-for-like comparisons.

What doesn't Morgan & Mallet publish, and why?

Some numbers look interesting but would mislead, so Morgan & Mallet doesn’t publish them:

  • Growth in demand by country over time. Our numbers grow wherever we open an office, so they would show our own growth, not the market’s.
  • Anything our records don’t capture reliably. For example, we only use gender from candidate profiles created since 2022, because older profiles didn’t record it properly. An example of this is our female butler research article, which uses our data from 2022 onwards.

When a figure is based on a small number of records, we say so next to it. We prefer to publish fewer figures we can back up ourselves than more we cannot.

Does Morgan & Mallet share personal details from its database?

No. Morgan & Mallet only publishes totals and percentages. Nothing we publish identifies a candidate or a family, and we never name our clients.

Who is behind Morgan & Mallet's data?

Morgan & Mallet was founded in 2015 by Morgan Richez, a former executive butler and chauffeur, and Laurine Mallet, a former nanny who later trained as a chef. Both worked in private homes before they started recruiting for them.

Eric Rios, our Recruiter and Operations Manager, maintains the records in Morgan & Mallet’s recruitment system and the processes behind them. Every figure we publish is pulled from those records as a total and checked against the raw data before it goes on the site.

The candidate figures on this page are as of October 2026. When we quote our data, we say where it came from and when, for example “(Morgan & Mallet candidate database, June 2026)”. We also link to this page as a reference for where the data came from.

Can I use or cite Morgan & Mallet's figures?

Yes. You’re welcome to use any figure from our site. Please name Morgan & Mallet as the source and link to the page the figure comes from, for example:

Source: The Morgan & Mallet Household Staff Industry Report 2026 (householdstaff.agency/household-staff-industry-report/)

For press questions, or for figures we haven’t published, contact Patrick Martin at [email protected].

Where has Morgan & Mallet's data been cited?

Our salary data has been cited by journalists in the US and Europe, including:

Each of these links to our 2025/26 Household Staff Salaries Annual Report.

Does Morgan & Mallet use AI?

Yes, as a tool, but never as a source. Everything AI helps with is checked by a person before it goes live.

  • Data. AI helps us write the queries that count our records. Patrick Martin runs them and checks the totals against the raw data.
  • Writing. AI helps bring together our own data and some external sources to create an outline for some of our pages. The pages are then written or edited by a human. Patrick reviews and approves these pages before they’re published.
  • Interviews. Our interviews are transcribed by Google Meet, then checked by Ben.
  • Quotes. AI never writes or changes a quote. Every quote is someone’s own words from a recorded interview or a written answer.
  • Images. Some images on our site, such as scenes of homes and staff at work, are created with AI. We never present an AI image as a real member of our team, a candidate or a client.

Has Morgan & Mallet ever corrected a figure?

Yes. When we find a mistake, we fix it and record it here.

  • 7 October 2026: Our About page described all 200,000 candidates in our database as vetted. Over 50,300 of them are vetted, and the page now says that.
  • 7 October 2026: Our Dubai housekeeper page called 110 job adverts “searches”. It now calls them adverts.
  • 24 September 2026: We corrected the share of butlers who are men from 90% to 77%, and of estate managers from 80% to 58%. Many older candidate profiles, created before 2022, had recorded gender as male by default. Gender figures now use only profiles created since 2022.
  • 24 September 2026: We corrected our number of vetted candidates from 56,300+ to 50,300+ on our Household Staff Industry Report and a few other pages. 50,300+ is the figure our records support.
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